This national roadshow, over three months, covered twenty regional locations all of which required the event to be identical in design and execution of the client's key message: technological capabilities in communicating information with the market.

Targeted to retail dealers across Australia these breakfast meetings soon became a highly sought-after ticket. As the audience grew and content adapted per region, the same travelling Haycom Project Manager ensured the consistency of event delivery at each venue, for the duration of the tour.